CulturalPulse

CulturalPulse

Activating Today's Australia

CulturalPulse is the only end-to-end multicultural agency offering our clients and partners media, marketing and communications that authentically engage and grow Culturally and Linguistically Diverse (CALD) audiences. We activate today's Australia and we get multicultural communities talking. 

With more than 12 years of experience, CulturalPulse understands that CALD audiences behave differently and the use of highly trusted and targeted multicultural channels and community engagement is critical to delivering awareness and behavioural change whilst achieving efficiencies in media spend. Cultural adaptation of marketing messages means we can drive message relevance and true engagement with your target audiences. Our approach is scaleable and with data-driven campaign measurement tools, campaign learnings are leveraged and optimised over time. 

CulturalPulse service offerings include: 

Insights & Strategy:
• 2,500 high value segments + AskGenie analysis
CALD Content & Creative: 
• 200+ languages 
CALD Media: 
• Potential to reach 10+ million CALD Australians
Cultural Ambassadors & Activation: 
• 1,500 cultural experts

We work directly with our clients and partners and we welcome collaborative partnerships that seamlessly augment your existing creative and media agency approach.

Catégories: Culture et Société

Écoutez le dernier épisode:

The final episode of CALD Talks focuses on language and linguistic levellers within the spheres of communication, creativity, and messaging. Exploring how the power of language and translation delivers growth. We specifically examine how brands can enhance effectiveness and foster inclusivity by cultivating linguistic sensitivity. We finally explore the practical steps involved in positioning a multicultural approach to marketing and communications as a strategic investment and a driver for...

Épisodes précédents

  • 11 - CALD Talks Episode 6: Engaging Multicultural Audiences through Language and Translation 
    Wed, 06 Dec 2023
  • 10 - CALD Talks Episode 5: Media Targeting and CALD Audiences 
    Wed, 22 Nov 2023
  • 9 - CALD Talks Episode 4: The Power of Influencer Marketing and Word of Mouth with CALD Audiences 
    Wed, 08 Nov 2023
  • 8 - CALD Talks Episode 3: CMOs Share Their Personal Stories of Cultural Diversity 
    Wed, 25 Oct 2023
  • 7 - CALD Talks Episode 2: CALD Calling 
    Mon, 16 Oct 2023
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